BUSINESS MANAGER | STRATEGIST | CFP ® PROFESSIONAL
Translating complex financial matters into clear, actionable strategies that empower clients to make confident and informed decisions.
COLLABORATE WITH CARRIE
SERVICES OFFERED
BUSINESS MANAGER
Athletes
Entertainers
Small Businesses
CONTRIBUTOR
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Educator
Sport Finance Expert
Media Guest
Speaker + Lecturer
FINANCIAL ADVISOR
Fee Based Advising for Individuals
Hourly, Monthly, & Quarterly Options
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COMMUNICATIONS FEATURING CARRIE
"At the Aramco Houston Championship, Golf Saudi hosted a panel discussion highlighting storytelling as a vital tool to grow the game globally. Carrie Potter stressed the power of storytelling: 'It’s the stories of how these women have fought, struggled, and made their way to tour. Those are the stories that bring people in and turn them into fans.'"
ABOUT CARRIE
Carrie Potter is a business manager, financial strategist, and Lecturer in Sport Finance. She provides comprehensive advisory services to athletes, entertainers, and small businesses, specializing in translating complex financial matters into clear, actionable strategies that empower clients to make confident and informed decisions.
​​Before founding Potter Advisors in 2006, Ms. Potter served as Vice President of PMG Sports in Washington, DC, a full-service sports agency. She is a Certified Financial Planner™, Lecturer at Rice University, and a recognized media contributor on topics related to sport finance, athlete management, and the advancement of women in sports.
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Ms. Potter earned both her Master of Business Administration and Bachelor of Business Administration degrees from The George Washington University. She serves on several nonprofit boards, including Women in Sports & Events (WISE) Houston, which she founded as President in 2016.
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